- Half of all American voters know that Mitt Romney is a Mormon
- Half of all Americans say that they know "little or nothing" about Mormonism.
- Half of all voters think that Mormonism is a Christian religion.
- One-third of all voters say that Mormonism is not a Christian religion.
- Two-thirds of all voters say that Mormonism is "very different": from their own beliefs.
- White evangelicals are more inclined than the public as a whole to see Mormonism as a "non-Christian faith."
- Republicans who believe that Mormonism is a "non-Christian faith" are less likely to vote for Mitt Romney in the GOP primaries
- Should Romney win the GOP nomination, 91% of Republicans who believe that Mormonism is a "non-Christian faith" would back him over Obama in a national election.
- Overall opinions of Mormonism have changed very little since Romney ran for president in 2008.
The bottom line: Romney's Mormonism will hurt him during the primary season. And frankly, I don't think that there is anything he can do about it. He tried to address this issue with his 2008 "Faith in America Speech," but it did not seem to help. This is a shame, because I think Romney is the best the GOP has to offer.